CASE STUDY – ONBOARDING

At the beginning of May 2020, I was working on improving onboarding alongside product redesign at a cross-border payment service company with customers around the world. The main problem was that different parts of the application were developed at different times and the user experience was insufficient. The main request of the business was to make the onboarding process as clear as possible and to tweak service functionality and proposition to meet user needs. My solution was to accumulate user and stakeholder research to identify the goals of both parties and arrive at a functional solution that will meet business needs as-well as needs of users.