Objective
Pete & Paul, a chain of canteens in Kazan, set the task of developing a one-page website for the corporate sector, covering the whole of Russia. To set up contextual advertising in Yandex Direct and Google Adwords.

Challenge
1) Based on the previous design and engine, create a unique design in accordance with the new corporate identity of the company.
2) Make the block with clients more clear and structured.
3) Select keywords for companies in Yandex and Google, launch advertising, maintain and optimise the advertising campaign.

Decision
Based on the company’s corporate style and the wishes of the management, a design layout of a one-page website was developed in Figma for further transfer to the layout designer.

My role
Web-design, setting up and maintaining advertising campaigns in Yandex Direct and Google Adwords.